The Foundation for HealthSMART Consumers™ is a not-for-profit organization dedicated to activating health care consumers by properly informing them about the evolving landscape for individual health responsibility and care accountability. With the aspiration of encouraging consumer awareness of each of our individual roles in contributing to a viable health future, The Foundation seeks to connect stakeholders and build momentum for a movement where all parties are committed to adding value through the health of our society and the strength of our system.
Vision: The Foundation envisions a society of health care consumers who are actively responsible for their own health and confidently accountable for their care. We see a future movement among consumers to “Go Healthy, Be Confident!”
Mission: To promote the development of a society of health consumers who confidently and competently take accountability for maintaining and improving their health in active partnership with health care professionals.
Objectives:
• To conduct research on emerging consumer health and care knowledge gaps and identify education opportunities
• To contribute to consumer education efforts about sensible, cost-efficient approaches to personal health and care choices
• To activate a more confident population that sees the path to creating value through improved health and appropriate care utilization
Strategy: The Foundation studies current health consumer trends and undertakes research assignments, sharing results and publishing related content that will promote consumer health management.
Current Areas of Focus:
• Awakening the “Sleeping Giant” – Consumer Engagement in Care Accountability
• The Value of Self-Care and the Consumer Attitudes on OTC, BTC, GRx and Rx Options
If your organization would like to participate in any of the current research projects or commission a custom project, please contact us

